
It didn’t feel right to just share The 22 Immutable Laws of Branding without sharing the 22 Laws of Marketing. So here they are:
- The Law of Leadership
- The Law of the Category
- The Law of the Mind
- The Law of Perception
- The Law of Focus
- The Law of Exclusivity
- The Law of the Ladder
- The Law of Duality
- The Law of the Opposite
- The Law of Division
- The Law of Perspective
- The Law of Line Extension
- The Law of Sacrifice
- The Law of Attributes
- The Law of Candor
- The Law of Singularity
- The Law of Unpredictability
- The Law of Success
- The Law of Failure
- The Law of Hype
- The Law of Acceleration
- The Law of Resources