Tag Archives: Branding

Brotherhood Read: The 22 Immutable Laws of Marketing

It didn’t feel right to just share The 22 Immutable Laws of Branding without sharing the 22 Laws of Marketing. So here they are:

  1. The Law of Leadership
  2. The Law of the Category
  3. The Law of the Mind
  4. The Law of Perception
  5. The Law of Focus
  6. The Law of Exclusivity
  7. The Law of the Ladder
  8. The Law of Duality
  9. The Law of the Opposite
  10. The Law of Division
  11. The Law of Perspective
  12. The Law of Line Extension
  13. The Law of Sacrifice
  14. The Law of Attributes
  15. The Law of Candor
  16. The Law of Singularity
  17. The Law of Unpredictability
  18. The Law of Success
  19. The Law of Failure
  20. The Law of Hype
  21. The Law of Acceleration
  22. The Law of Resources
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